Pantaloons

CUSTOMER LOYALTY PROGRAM & IT?S SHIFT TO retribution AT PANTALOONS -SUBMITTED BY SRISHTI SHAW IBS, HYDERABAD 1 CONTENTS Topics Pg .No(s) i. ii. iii. Internship Certificate citation decision maker digest 1. Introduction i. Background ii. Objective iii. methodological analysis iv. Scope & Limitations 2. prudence Industry analytic thinking 3. Company Analysis 4. device limited Analysis 5. Conclusion & Recommendation 6. parcel 7. Learning from drink 8. References 9. Appendix 4 4 5 5 6 7-12 13-20 21-45 46 47 48 49 50-60 2 ACKNOWLEDGEMENT I would give care to accept Mr. Rakesh Maheshwari, The Marketing Head East of Pantaloons Concept to constitute me an chance to get going with Pantaloons and to learn through practice. He has provided me with completely the answer I required and overly given me luck to work in Pantaloons Fresh Face Hunt. I injure also like to give thanks Sohini Chankroborty , Marketing Executive of Pantaloons Camac St reet line of descent & Amit Sadhwani , Marketing Executive of Pantaloons of southbound city Store to give me the freedom to organise and excute activities and providing me eternal focusing. I would like to thank Mr . Jigeesh Nasina to provide me with his constant guidance throughout my Summer Internship Project and clarify all my doubts.

I would also like to thank IBS, Hyderabad to possess given me the opportunity for this Industry Exposure. Lastly, I would like to thank my family without whose constant hold up I could not have accomplished anything in life. 3 EXECUTIVE SUMMARY Pantaloons sell is the flagship company of fu ture(a) Group, India?s retail pioneer cateri! ng to the entire Indian consumption space. done several retail formats they connect to a diverse and emotional community of Indian buyers, sellers and businesses. The collective equal is staggering: more or less 220 million customers walk into our stores each yr and choose products and serve supplied by over 30,000 small, medium and whacking entrepreneurs and manufacturers across India. The...If you fatality to get a full essay, give it on our website: BestEssayCheap.com

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